Live Fast Magazine‘s Abby Wilcox recently interviewed Ben Frost on his current show “See Inside Box for Details” at Shooting Gallery. The interview dives into questions that deals with Frost’s thoughts on media and advertising, sex and violence and his take on American Pop culture as an Australian. Abby comments on the impact of the work, writing that the show “feels a little bit like a subversive childhood dream, presenting for the viewer his take on the chaotic seedy nature of pop culture and our loss of innocence through advertising. [Frost's] controversial work points out the how media-obsessed we are as society, focusing on what he seems as a pre-packaged lifestyle.”If you weren’t able to join us for the opening, be sure to stop by “See Inside Box for Details“ Shooting Gallery now until September 29, 2024 to have a look at Frost’s work. It’s an eye-poppin’ 70 piece show. Don’t miss it!

More photos and excerpts from the interview after the jump.

A paste up Frost put up in Oakland at 27th and MLK.

LF: You’re work with product packaging exposes satirical meanings to normal everyday products like Hamburger Helper and Cheese Nips that maybe the average person wouldn’t notice, but now that it’s pointed out, it’s so obvious. Can you talk more about this?

BF: I want people to take another look at advertising and to think about the things they’re putting in their mouths.  Painting onto the found packages is a way of taking the power back from a one way system that dictates how we should live and what we should eat. I get a kick out of making fun of the names and the double entendre that a lot of brand names suggest.

BF: Everything is packaged, everything is disposable and none of it has any value. I have a gentle pessimism for the future of our species.. We even get buried in vaccuum sealed plastic bags.